Resources & Articles

Almost every gym, studio, and personal trainer in Western Australia has clients sign a waiver before their first session. Far fewer know that a waiver, on its own, is unlikely to give the protection most business owners assume it does, and a real Australian case shows exactly why. Why a Fitness Waiver Isn’t a Magic Shield Under the Australian Consumer Law, services generally come with a non-excludable guarantee that they’ll be provided with due care and skill. A business can’

Before-and-after photos are one of the most effective advertising formats available, for arguably the same reason they’re heavily regulated: they are extremely persuasive, and can be made misleading quite easily, sometimes without a single word of text. If before-and-afters are part of your marketing, you can book a Strategy & Advice Consult to have your current content checked. The general ACL risk Under section 18 of the Australian Consumer Law, an image can potentially be

Health and wellness is one of the fastest-growing advertising categories in Australia, and one of the most heavily regulated. If your business sells a supplement, skincare product, fitness program, or wellness service, you’re likely operating under at least two overlapping legal frameworks at once, and it’s worth knowing roughly where the line sits before your next campaign goes out. If you’d like your specific claims reviewed, you can book a Strategy & Advice Consult any tim